About Us:
Sincera Talent Partners is collaborating with an innovative client who is at the forefront of digital transformation. We are seeking a highly motivated Digital Marketing Manager to join their dynamic team and drive their online presence to new heights. If you are passionate about digital marketing and have a track record of developing successful campaigns, we encourage you to apply.
Role Overview:
The Digital Marketing Manager will be responsible for developing, implementing, and managing marketing campaigns that promote the company and its products/services. This role requires a strong grasp of current marketing tools and strategies, excellent communication skills, and the ability to lead integrated digital marketing campaigns from concept to execution.
Why You'll Love This Role:
- Innovative Environment: Be at the forefront of digital transformation with a company renowned for its innovative solutions.
- Collaborative Culture: Work in a team-oriented setting with opportunities for professional growth and development.
- Impactful Work: Play a crucial role in enhancing the company's online visibility and lead generation.
- Professional Development: Gain valuable experience and enhance your skills in a supportive, collaborative environment.
Key Responsibilities:
- Develop Digital Marketing Strategies: Create and execute comprehensive digital marketing strategies to increase online visibility, brand awareness, and lead generation.
- Manage Digital Channels: Optimize all digital marketing channels, including SEO/SEM, email, social media, and display advertising campaigns.
- Performance Measurement: Measure and report on the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
- Trend Analysis: Identify trends and insights, and optimize spend and performance based on the insights.
- Creative Growth Strategies: Brainstorm new and creative growth strategies through digital marketing.
- Collaborate with Teams: Work with internal teams to create landing pages and optimize the user experience.
- Customer Experience Evaluation: Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Optimize Conversion Points: Instrument conversion points and optimize user funnels.
- Agency Collaboration: Collaborate with agencies and other vendor partners.
- Evaluate Emerging Technologies: Provide thought leadership and perspective for adoption where appropriate.
Qualifications:
- Education: Bachelor’s degree in Marketing, Business, or a related field.
- Experience: 5+ years of experience in digital marketing with proven experience in developing and executing digital marketing strategies.
- Skills:
- Strong understanding of current online marketing concepts, strategy, and best practices.
- Experience with SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
- Experience in setting up and optimizing Google AdWords campaigns.
- Strong analytical skills and data-driven thinking.
- Up-to-date with the latest trends and best practices in online marketing and measurement.
- Excellent communication and interpersonal skills.
What We Offer:
- Competitive salary and benefits package.
- Opportunity to work with a passionate and dedicated team.
- A collaborative and inclusive work environment.
- Professional growth and development opportunities.
Equal Employment Opportunity Statement: Sincera Talent Partners is dedicated to fostering a diverse and inclusive environment. We are proud to be an equal opportunity employer, and we only partner with companies that share our commitment to diversity, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We are committed to creating a workplace that values and respects individuals from all backgrounds and experiences.
Join us in driving innovation and excellence in digital marketing! Apply today to be part of a dedicated team focused on excellence and impactful change!